Melissa Dettorre
Passionate Strategic Marketer & Communications Manager
7 years of experience shaping brand narratives and leading content strategy across complex B2B and global buying journeys. I specialize in translating technical products into clear, compelling stories that resonate with diverse buyer personas and drive engagement.
Digital Campaign:
AI Insights Across the Investor Journey
Multi-channel blitz targeting equity brokerages showcasing the power of integrating AI research and insights across their investor journey to empower smart financial decision-making.
My Portfolio
Events Marketing:
Digital Wealth Events
Organized and promoted a series of in-person events gathering leaders of the digital wealth industry to connect & collaborate.
Product Launch:
FIBI Storyteller
Led a multi-channel go-to-market launch for a new product, targeting financial brokerages seeking to integrate AI into their platform to fuel confident investor decisions.